Periodismo, medias y patrimonio: de la curiosidad arqueológica y paleontológica a la ciencia y al desarrollo zonal.

Resumen

Cultural heritage, its care and enjoyment by successive generations are indication of social development. Journalists and researchers or managers of archaeological and paleontological heritage have begun a fruitful mutual collaboration without return. It is a new framework that aims to strengthen the presence of cultural heritage in the media. In this paper the author propose a guideline in order to optimize the relationship between media managers, journalist, archaeologist and paleontologist.