Suscripción institucional·Documento·2023·Inglés

Going green in Ecuador: Unpacking the motivations behind brand loyalty for organic products

Lorenzo Bonisoli; Roger Andrés Blacio Guañuna

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Cómo citar

Lorenzo Bonisoli, & Roger Andrés Blacio Guañuna (2023). Going green in Ecuador: Unpacking the motivations behind brand loyalty for organic products. https://doi.org/10.1016/j.jclepro.2023.138116